Research on Forecasting: A Quarter-Century Review, 1960-1984

Loading...
Thumbnail Image

Related Collections

Degree type

Discipline

Subject

Marketing
Forecasting
Forecasting
Business
Marketing

Funder

Grant number

License

Copyright date

Distributor

Related resources

Contributor

Abstract

Before 1960, little empirical research was done on forecasting methods. Since then, the literature has grown rapidly, especially in the area of judgmental forecasting. This research supports and adds to the forecasting guidelines proposed before 1960, such as the value of combining forecasts. New findings have led to significant gains in our ability to forecast and to help people to use forecasts. What have we reamed about forecasting over the past quarter century? Does recent research provide guidance for making more accurate forecasts, obtaining better assessments of uncertainty, or gaining acceptance of our forecasts? I will first describe forecasting principles that were believed to be the most advanced in 1960. Following that, I will examine the evidence produced since 1960.

Advisor

Date Range for Data Collection (Start Date)

Date Range for Data Collection (End Date)

Digital Object Identifier

Series name and number

Publication date

1986-02-01

Journal title

Interfaces

Volume number

Issue number

Publisher

Publisher DOI

Journal Issues

Comments

Recommended citation

Collection