Mutz, Diana CSniderman, PaulBrody, Richard2023-05-222023-05-2219962019-03-21Mutz, D. C., Sniderman, P. M., and Brody, R. (1996). Political Persuasion: The Birth of a Field of Study, in Political Persuasion and Attitude Change (pp. 1-16). Ann Arbor: University of Michigan Press.https://repository.upenn.edu/handle/20.500.14332/2297This work is posted with permission from University of Michigan Press.CommunicationSocial and Behavioral SciencesSocial Influence and Political CommunicationBook Chapter