Kunreuther, Howard2023-05-232019-09-232019-09-232019-09-23https://repository.upenn.edu/handle/20.500.14332/42600The National Flood Insurance Program (NFIP) encompasses issues of risk transparency and fairness. There is general agreement that floodplain residents need to know their risk-based insurance premium-and with that information, how to make their homes safer and thus make flood insurance more affordable. In this B-School Seminar, Professor Howard Kunreuther focused on the importance of accurate mapping of flood risk, how to encourage investment in cost effective mitigation measures, and ways to deal with fairness and affordability in designing a flood insurance program for the future.This work is licensed under the Creative Commons Attribution-NonCommercial 4.0 International License. To view a copy of this license, visit http://creativecommons.org/licenses/by-nc/4.0/ or send a letter to Creative Commons, PO Box 1866, Mountain View, CA 94042, USA.flood insurancerisknational flood insurance programNFIPclimate changeBiggert-Waters Flood Insurance Reform ActHomeowner Flood Insurance Affordability ActBehavioral EconomicsEconomic PolicyEnvironmental Indicators and Impact AssessmentNatural Resource EconomicsNatural Resources Management and PolicyOther Public Affairs, Public Policy and Public AdministrationPolicy Design, Analysis, and EvaluationPublic PolicyRegional EconomicsArticle