Pickard, Victor

Email Address

ORCID

Disciplines

relationships.isProjectOf

relationships.isOrgUnitOf

Position

Introduction

Research Interests

Search Results

Now showing 1 - 10 of 20
  • Publication
    Laying Low the Shibboleth of a Free Press
    (2014-01-01) Pickard, Victor
    As American newspapers came under various forms of financial strain in the 1940s, arguably the most significant threat facing the industry during this period was an onslaught of media criticism in conjunction with a series of attempted state interventions. This paper fleshes out recurring themes of 1940s media criticism and shows how they coincided with moves toward regulating the press, which had begun in the late 1930s. Using historical methods, including close readings of newspaper, trade press, and activist literature and other materials that shed light on debates around press reform, this critical revisionist history brings into focus a formative period in the American press system’s development. The history that emerges from this archival evidence does not simply bring previously under-researched areas into focus; it also questions the presumed natural laissez-faire arrangement between the American government and the press*an assumption that largely remains intact to this day.
  • Publication
    Assessing the Radical Democracy of Indymedia: Discursive, Technical, and Institutional Constructions
    (2006-08-22) Pickard, Victor
    This study examines the radical democratic principles manifest in Indymedia’s discursive, technical, and institutional practices. By focusing on a case study of the Seattle Independent Media Center and contextualizing it within theories and critiques of radical democracy, this article fleshes out strengths, weaknesses, and recurring tensions endemic to Indymedia’s internet-based activism. These findings have important implications for alternative media making and radical politics in general.
  • Publication
    Saving the News: Toward a National Journalism Strategy
    (2009-01-01) Pickard, Victor; Stearns, Josh; Aaron, Craig
  • Publication
    Salvation or Folly? The Promises and Perils of Digital Paywalls
    (2014-01-01) Pickard, Victor
    This article chronicles the recent history of the debate in the United States over digital paywalls, a model often hailed as newspapers’ savior. We show how this debate has evolved from emphasizing industry-wide adoption to focusing on individual experiments. While highlighting potential legal, economic, and democratic concerns with paywalls, we examine the empirical record of three prominent newspaper paywall models: the Arkansas Democrat- Gazette, the Dallas Morning News, and the New York Times. While each has enjoyed varying levels of success, our analysis suggests that paywalls are unable to offset steep losses in advertising revenue. We conclude by briefly discussing non-commercial alternatives.
  • Publication
    The Battle Over the FCC Blue Book: Determining the Role of Broadcast Media in a Democratic Society, 1945–8
    (2011-03-01) Pickard, Victor
    During the 1940s a media reform movement of grassroots activists and a progressive Federal Communication Commission (FCC) emerged to challenge the commercial interests consolidating control of US media. A key initiative born out of this movement was the so-called Blue Book, a high-water mark for FCC progressive activism that mandated social responsibility obligations for broadcasters in return for their use of the public airwaves. Ultimately, red-baiting tactics defeated the policy initiatives outlined in the Blue Book and the media reform movement was largely contained. The following analysis draws from archival materials to illuminate the resulting arrangement for US broadcasters.
  • Publication
    Salvation or Folly? The Promises and Perils of Digital Paywalls
    (2014-01-01) Pickard, Victor; Williams, Alex
    This article chronicles the recent history of the debate in the United States over digital paywalls, a model often hailed as newspapers’ savior. We show how this debate has evolved from emphasizing industry-wide adoption to focusing on individual experiments. While highlighting potential legal, economic, and democratic concerns with paywalls, we examine the empirical record of three prominent newspaper paywall models: the Arkansas Democrat-Gazette, the Dallas Morning News, and the New York Times. While each has enjoyed varying levels of success, our analysis suggests that paywalls are unable to offset steep losses in advertising revenue. We conclude by briefly discussing non-commercial alternatives.
  • Publication
    Cooptation and Cooperation: Institutional Exemplars of Democratic Internet Technology
    (2008-01-01) Pickard, Victor
    This article examines how online political groups are co-opting internet technology from commercial interests to amplify various cooperative processes. After formulating a framework for praxis-based democratic theories of technology, I select four internet-based groups as institutional exemplars for analysis: Democratic Underground, Free Republic, Indymedia, and Move On.These groups implement distinct types of democratic applications of internet technology and embody specific strands of democratic theory. I conclude by commenting on the direction of internet-based democratic practices, their political efficacy in terms of strategy and tactics, and how they figure within US political culture.
  • Publication
    The Strange Life and Death of the Fairness Doctrine: Tracing the Decline of Positive Freedoms in American Policy Discourse
    (2018-01-01) Pickard, Victor
    The Fairness Doctrine, one of the most famous and controversial media policies ever enacted, suffered a final deathblow in August 2011 when the Federal Communications Commission permanently struck it from the books. However, the Doctrine continues to be invoked by proponents and detractors alike. Using mixed methods, this study historically contextualizes the Fairness Doctrine while drawing attention to how it figures within contemporary regulatory debates. By tracing over time the shifting ideologies and discourses surrounding the Fairness Doctrine, we can see how political conflict shapes the normative foundations of core media policies, especially those involving positive freedoms.
  • Publication
    Social Democracy or Corporate Libertarianism? Conflicting Media Policy Narratives in the Wake of Market Failure
    (2013-11-01) Pickard, Victor
    Assuming that crucial public services should not be left entirely to market-driven forces, American policymakers attempted to establish safeguards for news media. An examination of conflicting narratives within postwar policy debates suggests that the US evaded this path largely because of a concerted backlash—often in the form of red-baiting—encouraged by threatened newspaper and broadcast industries. Many lessons, parallels, and forgotten antecedents for current American media policy can be drawn from the postwar 1940s. Thus, it is instructive to explore how these earlier debates were framed, particularly in response to what might be referred to as ‘‘market failure.’’ Given the worsening journalism crisis and other persistent media policy challenges, this analysis of market failure holds much contemporary relevance.